1000memories Launches “Shoebox” App For iPhone, Puts A Scanner In Your Pocket

The following press release was given to me by 1000Memories. Please direct all inquiries to Helena Price as listed below.
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PRESS RELEASE

1000memories Launches “Shoebox” App For iPhone, Puts A Scanner In Your Pocket
Memory-Sharing Platform Launches First Mobile Tool For Sharing Photo Collections From The Past

SAN FRANCISCO, October 27, 2011 — Memory-sharing platform 1000memories.com today announced
the launch of the Shoebox scanning app for iPhone, the first mobile tool designed for digitizing, organizing
and sharing collections of photos from the past.

The app gives individuals, families and organizations the ability to scan and instantly share large
collections of photos and documents that have previously been difficult to digitize - the photos traditionally
neglected in shoeboxes, old family albums or archived analog collections.

“Large photo collections from our past have never been digitized or shared because it’s been too difficult
and time-consuming. With the introduction of the Shoebox app, we’re putting multiple hand-held scanners
in households and organizations, for free,” says 1000memories co-founder Rudy Adler. “We’ve created
a tool that allows people to upload and share old photos in a fraction of the time needed for traditional
photo scanning, which will dramatically change the rate at which these collections are being shared.”

Shoebox can auto-detect the edges of a photo and then quickly crop and straighten accordingly. Users
can then add information typically written on the back of old photos - such as dates, names, and locations
- before uploading to the 1000memories.com, where it can be organized, shared and discovered by
friends and family.

1000memories hopes to help users get their older collections of photos online and in order while their
friends, families and communities still remember the stories and people behind them. “The captions,
dates and tags are just as important as the photos themselves - it’s imperative that we get as many of
these photo collections online as possible while we can still access the stories behind them,” says Adler.

The launch of Shoebox comes on the heels of the release of the iPhone 4S, and will take advantage of its
significant upgrades in mobile camera technology, including an 8.0 MP sensor for high-resolution mobile
scans, as well as an improved f2.4 lens, for quality lower-light scans. The app will remain compatible with
all previous iPhone models, including the iPhone 4, 3G, and 3GS, as well as the iPad.

“The popularity of the iPhone camera has proven that people want something that’s quick, accessible,
and easy to share,” says Adler. “For us, that’s what providing a social mobile scanner is about - making
it as easy as possible for people to get their photo collections digitized and shared with the people they
care about.”

Backed by Y-Combinator and Greylock Partners, 1000memories is a hybrid of today’s family history and
photo-sharing sites, with a focus helping individuals, families and organizations record, discover and
preserve the photos of the past - and all of the stories that come with them. For more information, visit
1000memories.com/shoebox.

About 1000memories
1000memories is the best way to organize, share and discover the old photos and memories of your
family and friends. Founded in 2010 in San Francisco, California, 1000memories helps bring the albums,
scrapbooks, and photo-filled shoeboxes of our lives out of the closet and into an online, shareable
space where they can be remembered and celebrated, together in one place. For more information, visit
1000memories.com.

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Press contact:
Helena Price, 1000memories
helena@1000memories.com
415.694.3378

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Now check out my next blog post where I share my thoughts on it. That's right. I already had a chance to play with this app. [Squee!]

~Caroline